FujiFilm's trendy tot cam: the 7.2 megapixel FinePix Z10fd

by Thomas Ricker, posted Jul 26th 2007 at 3:36AM

In an excruciatingly uncomfortable press release, FujiFilm promises to "hook up" generation Z's "fashion-conscious digital natives" with the launch of their new Z10fd digital camera. Besides sporting the five colors of Zebra Stripped gum, this 7.2 megapixel cam packs face recognition, auto-red eye correction, a dual-shot mode, xD/SD/SDHC support, and an over-inflated "blog mode" which quickly resizes any image into VGA or QVGA sizes. It also allows the kids to instantly share their snaps with any IrSimple capable infrared device -- a seriously short list outside of Japan. Perhaps the most troubling bit is FujiFilm's new "offzhook" website which will celebrate the "Z-lifestyle" when the camera launches in October. Thing is, generation Z is typically defined as being born after 2001. So why the hell is FujiFilm marketing a $200 camera to 6 year olds?

Gallery: FujiFilm's trendy tot cam: the 7.2 megapixel FinePix Z10fd

[Thanks to everyone who sent this in]

Filed under: Digital Cameras

Tags: finepix, fujifilm, irsimple, irss, z10fd

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Reader Comments (Page 1 of 1)

Neutral

Kryz @ Jul 26th 2007 4:08AM

Waah, we probably have a completely different idea on what the word "trendy" means. ;) And uhm, that picture neatly screws up the layout of the whole site. ;)

Neutral

Kryz @ Jul 26th 2007 4:08AM

... and while writing this, someone fixed that already. :)

Neutral

Pops @ Jul 26th 2007 4:54AM

This whole generation this and generation that is just getting silly. I mean just because I'm 65, does that give kids the right to call me an 'old gezzer' and put 'kick me' signs on my back?

Neutral

Kris S. @ Jul 26th 2007 10:12AM

Yes, it does.

Neutral

Seamus Bartlett @ Jul 26th 2007 10:21AM

**Changes your background to say REBOOT ME**

Only old geezers still tape 'kick me' signs to people.

Neutral

Chuckles McGee @ Jul 26th 2007 10:37AM

Well, it's being marketed to 6 year olds- who will then use their diplomatic skills to convince their parents to buy it for them.

"MOMMMMYYYYY!!! I WAN' CAMRA NOWWWWW!!! WAHHHHH!!!"

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